This is the model used by "insider magazines" or industry-based publications distributed only to qualifying readers, often for free and determined by some form of survey. This latter model was widely used before the rise of the World Wide Web and is still employed by some titles. For example, in the United Kingdom, a number of computer-industry magazines, including Computer Weekly and Computing, and in finance, Waters Magazine. For the global media industry, an example would be VideoAge International. |
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